The Top-Selling Master-Planned Communities of Mid-Year 2020
Monday, July 13, 2020
July 9, 2020
By Karl Pischke, Vice President , Gregg Logan, Managing Director
Total new home sales among those communities tracked in both our 2019 mid-year survey and 2020 mid-year survey are up over 16%, despite the economic impacts of the COVID-19 pandemic. The 50 Top-Selling Master-Planned Communities (MPCs) in the country sold almost 7% more homes than the communities that made up last year’s Top 50 list (note that those communities that comprise the Top 50 changes from year to year). The Villages retiree-focused community once again claims the top spot in RCLCO’s ranking, along with two other Florida communities that round out the top three. Sarasota, Florida’s Lakewood Ranch claimed the number two spot overall, and is the top-selling multi-generational community ahead of its pace this time last year by 2%. Venice, Florida’s Wellen Park (formerly West Villages) increased its 2019 mid-year new home sales pace by 1%, coming in third overall. In this issue of The Advisory we discuss how some of the best-selling communities in the country are thriving despite the COVID-19 pandemic, and what that means for sales in the second half of the year.